The DREAM BIG 2012 program includes a YEAR of inspiration, articles and information to GROW your creative business! Below is a calendar of business topics that will be the focus of the content for DREAM BIG 2012. Please note while this plan is a starting point for my DREAM BIG digital guide e-books and online community discussions. I reserve the right to change the outline and will add topics that are inspired by the community discussions and members.
january - 2012 creative business goals
building a business based on passion
managing an irregular income
balancing work & life
budget + income projection worksheets
planning your 2012 creative marketing roadmap
transitioning your career
art vs. business - finding the time to make art
february - creative marketing roadmap
strategies to write your 2012 marketing plan
how-to marketing calendars + budget projections
integrating social media into your marketing mix
how to plan successful marketing campaigns
the components of a successful product launch plan
niche market overview - DIY events, publications & shows
march - collections & product design
documenting the process
creating your signature style
designing a collection
priding your artwork
sketching product ideas
ideas for extending your art
finding raw & unique materials
Etsy selling/marketing strategies
april - digital products
designing digital products
creating passive income streams
e-courses & e-books
developing a digital store
selling your digital designs
niche market overview - digital art journaling/digital scrapbooking market
may- art + design + book publishing
writing a book proposal
self publishing
art+design+book publisher resources and overview
book tour ideas + book promotion
writing for a magazine
developing a publication plan
negotiating book contracts/royalties
june - market research
conducting your own market research
online resources and search ideas
finding alternative markets
niche market overview - mixed media market
research 101 - techniques for market research
july - blogging & social media
the future of social media
monetizing your blog - alternative ways to make money
blog sponsorships - product reivews
what’s your story?
social media mix - how do these all integrate
you & your blog
even more blog content ideas
the future of blogging
july - selling at shows
tradeshows vs. craft fairs vs. artist fairs
consignment & approaching stores
creating a show plan
is the gift fair for you?
niche market overview - quilting market & International Quilt Festival overview
prints & patterns
aug - publicity
media kits
your digital footprint
business stationery
alternative FREE advertising
trade for advertising
niche market overview - handmade stationery
sept - building community
attracting an audience
creative ways to build your audience
community ideas
establishing your BRAND
who is your audience?
october - teaching your craft
teaching ideas venues + proposals
where can I teach? event overviews
teaching projection worksheets
writing articles=FREE public relations
DIY tutorials
prepping for the holidays
november - licensing & copyright
creating a product idea presentation
researching manufacturers
being ahead of the trends
copyright basics & reosources
finding an agent - is it necessary?
december - evaluating your SUCCESSFUL year
evaluating 2012 and planning for 2013
holiday blogging
where did you make money? what are the most profitable aspects of your business?
income worksheets
what did you learn this year?
DREAMING BIG...what’s next for you?
